Building for
ourselves first.

Initially, GitHub developers used it themselves — to save their own time and effort.

They didn't build it for enterprises first. They built it to manage their own code better, collaborate faster, and fix their own workflow problems. By using it daily, they refined it. What started as a personal productivity tool became a global platform.

That's exactly our story.

We didn't build this for the market first.
We built it for us.

When starting a business, we struggled with scattered ideas, unclear validation, and weak market research. So we created a system to get structured, proper market research before building anything.

It was our internal tool — to save our own time, avoid blind execution, and reduce costly mistakes.